Brittany Ferries
Designing and coding marketing emails
UI/UX Design
Web dev
Context Brittany Ferries is a shipping company that operates ferries between France and the United Kingdom, Ireland, and Spain. For them, I designed and coded email newsletters, inviting people to step aboard and explore beautiful historical towns and stunning scenery.
Highlights
Designed + coded each newsletter in HTML & CSS, with the framework MJML.
A/B tested colors, images, and layouts through collaboration with the client.
Optimized iconography and layouts using open rates and click-through data.
Tested each email with Litmus, to ensure consistent rendering across 20+ email clients.
A few examples...
